Pricing

Simple pricing. Real people behind it.

Every plan includes a 7-day free trial, no credit card required. We don't have a self-serve wizard that auto-generates your Ellie — our team configures her with you, individually, for every client.

Starter

$99/month

Best for small businesses that mainly need every call answered.

  • 150 inbound minutes/monthAround 50–75 typical calls
  • 30 outbound minutes/month
  • 150 SMS/month
  • Answers calls 24/7, handles general enquiries
  • Qualifies leads, captures caller details
  • Notifies your team, no missed message
  • Call recordings, transcripts & summaries
  • No appointment booking, rescheduling or cancellations
Start Free Trial

$0 today · No setup fee · Cancel anytime

Business

$499/month

For established businesses with higher call volumes.

  • 1,000 inbound minutes/monthAround 330–500 typical calls
  • 150 outbound minutes/month
  • 1,000 SMS/month
  • All Growth features — same Ellie, more volume
  • Full appointment management
  • Multi-staff routing & custom call flows
Start Free Trial

$0 today · No setup fee · Cancel anytime

Scale

$899/month

For high-volume businesses where Ellie handles a significant share of the front desk.

  • 2,500 inbound minutes/monthAround 830–1,250 typical calls
  • 300 outbound minutes/month
  • 2,500 SMS/month
  • All Growth & Business features — same Ellie, highest volume
  • Full appointment management
  • Multi-staff routing & custom call flows
Start Free Trial

$0 today · No setup fee · Cancel anytime

Enterprise — Let's talk

Multi-location businesses, custom CRM/PMS integrations (ServiceM8, simPRO, Cliniko, Xero, HubSpot and more) or complex routing — priced around your setup, not forced into a per-location or per-integration formula.

Talk to us

Extra usage beyond your plan: $0.50/inbound min · $0.60/outbound min · $0.10/SMS — Ellie keeps answering, no automatic cutoff.

Compare Plans

Every feature, side by side.

Starter Growth Business Scale
Price A$99/mo A$269/mo A$499/mo A$899/mo
Inbound minutes 150~50–75 calls 400~130–200 calls 1,000~330–500 calls 2,500~830–1,250 calls
Outbound minutes 30 75 150 300
SMS 150 400 1,000 2,500
24/7 answering ✓ ✓ ✓ ✓
Lead qualification + messages ✓ ✓ ✓ ✓
Recordings, transcripts + summaries ✓ ✓ ✓ ✓
Appointment booking ✓ ✓ ✓
Multi-staff routing ✓ ✓ ✓
Custom call flows ✓ ✓ ✓
CRM/PMS integrations Enterprise only — talk to us
Multi-location Enterprise only — talk to us
Support Email Priority Priority Priority

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7 days free · $0 setup · No credit card · Cancel anytime

How Setup Works

Built with you. Never on autopilot.

A lot of AI receptionist tools hand you a dashboard and a wizard. We do it differently — on every plan, no exceptions.

We involve every client individually

No mass-produced setup. Someone from our team learns your services, staff and hours, and builds your Ellie around them.

Never an automated setup

There's no self-serve wizard that guesses at your business. If something's wrong, it's a conversation with us, not a support ticket into the void.

7 days free, on every plan

Starter, Growth, Business or Scale — you get a full week of Ellie handling real calls before you pay a cent. No credit card required.

The Market

What covering your phones usually costs.

Price is only part of it — here's how each option actually performs when a customer calls.

In-house receptionist "Press 1" IVR menu Ellie
Cost $75,000+/yr $20–$50/mo From $99/mo
Available nights & weekends ✓ ✓
Actually answers & helps the caller ✓ ✓
Books the appointment ✓ ✓
Never sick, never turns over ✓ ✓
Built around your specific business ✓ ✓

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FAQ

Pricing questions.

Starter is AI call answering and lead capture — Ellie answers, qualifies the enquiry, takes a message and notifies your team, but doesn't touch your calendar. Growth, Business and Scale are the complete Ellie receptionist, including live appointment booking, rescheduling and cancellations. Growth, Business and Scale share the same features; the only difference between them is how much call, SMS and outbound volume is included.

Yes. Starter, Growth, Business and Scale all include a full 7-day free trial with no credit card required, so you can hear Ellie handle real calls before you pay anything.

Yes. We don't have a self-serve wizard that auto-generates your Ellie. Our team sits down with your business, staff, services and hours and configures her with you individually, on every plan.

Ellie keeps answering — there's no cutoff. Extra usage is simply billed at $0.50 per inbound minute, $0.60 per outbound minute and $0.10 per SMS beyond what your plan includes.

Yes, upgrade or downgrade at any time as your call volume changes. There's no lock-in contract on any plan.

No. Setup is free on every plan, including the hands-on configuration work our team does with you.

Yes, through a custom Multi-Location plan rather than a fixed per-location price — talk to us so we can price it around your branches, phone numbers and routing needs.

Google Calendar, Outlook and Gmail come standard on Growth, Business and Scale. Deeper integrations — ServiceM8, simPRO, Cliniko, Xero, HubSpot, other CRM/ERP systems or custom APIs — are handled under a custom Enterprise plan, priced around the specific integration and implementation work involved.

Traditional answering services often start around $250-$350/month for a limited block of minutes and put you through a generic script. Ellie starts at $99/month, is built around your specific business, and answers instantly, 24/7.

HOW ELLIE COMPARES

Weighing up other options?

See how Ellie compares to other AI receptionists on setup, pricing and what's included.

Ellie vs Sophiie AI Ellie vs OfficeHQ Ellie vs AutoReception
7-Day Free Trial

Let's build an Ellie for your business.

Tell us how your business works and we'll customise Ellie around your services, staff, bookings and call rules — ready for you to test within 24 hours.

🇦🇺 Every plan: 7 days free  ·  No credit card required  ·  Set up with you, not for you

One of our team members will get back to you within 1 day.

We'll call you back to get your Ellie set up — usually much sooner than 24 hours.